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Scale Your Business with Smarter Systems, AI and Custom Automation

Founder & CEO, REI Software and PowerPro AI

AI Automation, Lead Generation, and Software Solutions for Real Estate Investors, Agency Owners & Businesses

'The AI Gal'

Marla

Harmon

Founder & CEO, REI Software and REI Social Media

REI

Software

REI Software is an all-in-one CRM built specifically for real-estate investors. Manage seller leads, rent-to-own leads, cash buyers, private money lenders, automate follow-up, run paid ads, and scale your acquisitions team with tools designed for speed. Get unlimited users in our proprietary 'bird dog' app and access to our training showing you how to actually scale using bird dogs without the hassles!

Explore REISoftware.com

Agencies &
Businesses

HLRocket is where I build custom HighLevel systems, automation frameworks, SaaS setups and AI for agencies, businesses, coaches and entrepreneurs. If you’re ready to streamline operations, launch new revenue streams or get started with AI, this is for you. You can explore HLRocket or book a call to discuss your project.

Explore HLRocket.com

Home Services

LeadStreak.io

LeadStreak.io is a white-label mobile app for home services and real estate industry. Field reps, door-to-door canvassers and field service teams that need real-time lead capture, routing and appointment deployment. Reduce churn, eliminate third-party software costs and give your clients a powerful tool they’ll use every day.

Explore LeadStreak.io

I'm Marla Harmon

3x HighLevel Award Winner

I’m the founder of REI Software, LeadStreak, and HLRocket - brands that help real estate investors, agencies, business owners scale smarter with automation, AI, and systems that actually work. I’ve seen firsthand that growth isn’t just about adding more people, it’s about giving great people the right systems to shine.

I love building software and AI that helps grow businesses. When your systems run smoothly, your team performs better, your stress drops, and your results multiply. That’s what fuels me every day.

Founder of REI Software, real estate investing software and lead solutions
CEO of HLRocket.com - Custom buildouts, AI & automation
Founder of LeadStreak.io - White-Label appointment dispatching, route planning, and canvassing app

2023 HighLevel Gold SaaS Award Recipient
2024 HighLevel Gold SaaS Award Recipient
2025 HighLevel Gold SaaS Award Recipient

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